The Guitar Show 2024 has also made its mark in history with an edition that confirms the positive trend of recent years and a consistent double-digit growth. Each year, the edition becomes bigger than the previous one, both quantitatively and qualitatively, confirming the Guitar Show as a top event in the European scene and an essential appointment for thousands of visitors, professionals, and companies.
On May 18th and 19th, in halls 5, 6, and 11 of the Fiera di Padova, the Guitar Show staged its seventh edition, once again recording an extraordinary increase in terms of public and exhibitors.
Let’s start with the exhibitors. This year, the incredible range of instruments at the fair was made possible by a total of 304 brands registered to exhibit, including 194 direct and 110 indirect (hosted by distributors or authorized dealers), compared to 198 in 2023. This number highlights an astounding 54% growth, evenly distributed between Italian and foreign brands.
Click HERE for the list of brands exhibited at the Guitar Show 2024.
The audience of the Guitar Show was equally impressive. The 2023 edition concluded with 5,600 total attendees among visitors, operators, exhibitors, and artists. This year, the bar was raised by 28%, registering a total of 7,170 attendees over the two days, including 5,842 visitors and 1,328 exhibitors and artists involved in the demo stages. As many have noticed, this year Saturday was the most visited day with 3,916 unique entries compared to 3,254 on Sunday. The local audience (Veneto Region) accounted for 39% of the total attendance, while the remaining 61% came from the rest of Italy and a growing international share.
Events and demonstrations on the stages also characterized this year’s event both quantitatively and qualitatively. In addition to the two official stages, Live and Silent, there were 12 more stages in the exhibitors’ stands, using headphone systems provided by the organization thanks to the contribution of our technical partner Silentsystem.
A special thanks goes to all the exhibitors who contributed with their artists to an incredible event program. The official stages featured a total of 38 demonstrations over two days, while the exhibitors’ stages added 204, for a total of 242 appointments in two days. This is a unique program of clinics and demonstrations that no other event in the world can currently match.
Click HERE for the event program that took place at the Guitar Show 2024.

The collaboration with Vintage Authority, confirmed for the second consecutive year, continued the path started last year at the Guitar Show, bringing a large area dedicated to vintage instruments to this edition as well. This increased the number of Italian and foreign operators and collectors present, who exhibited hundreds of invaluable instruments. It is a clear and perfectly synergistic collaboration that we believe is destined to grow further, bringing ever greater satisfaction to the public, organizers, and exhibitors.
GrBass, GrGuitar, Aramini Strumenti Musicali, and Padova Musica also contributed this year as technical partners to the success of the events, providing important support for the backline of the official stages. Priceless!
Second year of experience also for Creators’ Roundtable. Thanks to the passionate and productive collaboration with Dantone Edizioni, we had the pleasure of hosting for the second consecutive year a rich program of panels with some of the most influential and popular youtubers, instagrammers, and tiktokers in the world of guitar, bass, and beyond. A space for sharing, comparison, and discussion that, thanks to the Guitar Show’s ability to aggregate and the popularity of the protagonists, goes beyond the digital dimension to reach the large audience in person. Simply wonderful!

We are about to close the 2024 experience and simultaneously open the 2025 one, which we anticipate will be full of very important news. With over 300 exhibitors and having broken the 7,000 attendance mark, the Guitar Show is a major player on a European level, not just as a trade fair event, but as a catalyst for a strong desire to make music, culture, and realize the passions of the public and professionals. So, onward! Towards new and greater goals that we are achieving thanks to the collective support of those who organize, exhibit, and, most importantly, visit the event. Thank you all very much.
We can’t wait to welcome you to the next edition of the Guitar Show in May 2025, about which we will write to you shortly with all the information and important news that will characterize the new edition!
Thank you all again and see you soon!
The Guitar Show Team
info, feedback & requests: info@guitarshow.it